Recently, the behind the scenes team of Geneva watch day announced that the 2022 Geneva watch day will be held from August 29 to September 1. Following the successful holding of the first two sessions, the sponsors, Bulgari, Breitling, de Bethune, Gerald Genta, Henri mousse, mb&f, Athens watch and Urwerk, once again joined hands to bring together many watchmaking brands, industry journalists, retailers, collectors and lovers. Regular exhibitions, lectures, conferences and press conferences will be organized for this Geneva watch day, which will be open to the public.
In 2022, Geneva watch day will bring together more than 20 different brands, and the previous participating brands will also welcome new members. With "the pavilion" as the center, the participating brands are distributed in exclusive hotels, watchmakers and boutiques along Lake Geneva and around the city. Cooperative brands include Jacob & Co, Arnold & son, doxa, comsden, atelier de Monaco, alpina, Galbraith, Emmy, Hollysys, Fortis and Reuge. Bianchet, Czapek and Louis Erard will also join as full members, and more brands may participate in it in the future.